Aujan Group Holding is a diversified business group with operations spanning FMCG, hospitality and real estate, and packaging materials, with a long regional presence across the Middle East and Africa. From its Dubai headquarters, the group supports a complex, multilingual workforce spread across multiple geographies, making employee communication and participation harder to standardize than in a single-location business.
That operating reality made engagement a strategic priority: Aujan needed a faster, more inclusive way to hear from employees across locations and languages, and to do it with enough speed that business leaders could respond while the feedback still reflected current conditions.
- Aujan needed a multilingual employee engagement survey to reach a distributed workforce across regions and multiple languages.
- One-off surveys and 45-day rollout timelines limited continuous listening and slowed decision-making.
- Real-time analytics helped leaders access feedback instantly and act faster.
- 86.2% participation ensured strong representation across roles, regions, and languages.
- 41,436 data points provided deeper workforce insights beyond surface-level sentiment.
- A score of 8.3 set a clear baseline to guide future employee engagement strategy.
Why did Aujan need a multilingual engagement survey ?
No scalable system for continuous employee listening
Aujan relied on one-off surveys, limiting its ability to track employee engagement trends over time. Without a continuous listening approach, feedback cycles were slow and disconnected from real-time workforce conditions.
Language and geography slowed survey execution
Running employee engagement surveys across multiple regions required coordinating five languages, often taking up to 45 days. This delay reduced the relevance of feedback and slowed organizational response.
Low participation risk across frontline and distributed teams
Engaging blue-collar and distributed employees was a critical challenge. Without accessible survey formats and timely reminders, participation rates could drop, leading to incomplete workforce insights.
Hear it from Aujan: A 7-day engagement survey rollout
How did Aujan launch a multilingual engagement survey in 7 days?
Rapid deployment of multilingual employee surveys
CultureMonkey enabled Aujan to design and launch surveys in 7 days across 5 languages, significantly reducing rollout time while maintaining consistency across regions.
Mobile-first and WhatsApp-based survey distribution
To improve accessibility, sur veys were distributed through mobile-first channels, including WhatsApp reminders. This approach allowed employees across locations to participate easily, increasing response rates across workforce segments.
Real-time analytics for faster decision-making
Real-time employee engagement analytics provided immediate visibility into feedback, enabling leaders to identify trends and act on insights without delay.
In just seven days, CultureMonkey designed and launched our survey to 2,000 employees across multiple geographies and in five languages. A feat that would normally take 45 days. When at Aujan Group, we asked CultureMonkey to support us with our annual employment engagement survey. We gave them an impossible task and they delivered.
Susan Gardner, CHRO, Aujan Coco Cola
What results did Aujan achieve with CultureMonkey?
86.2% participation across the global workforce
Strong response rates across roles, regions, and languages ensured reliable and representative workforce insights.
8.3 engagement score established as baseline
Created a clear benchmark for tracking progress and aligning future employee engagement strategy.
41,436 data points captured in one cycle
Enabled deeper analysis across engagement drivers and employee segments beyond surface-level feedback.
100% favorable sentiment on employee pride
Reflecting strong cultural alignment, trust, and a shared sense of purpose across the workforce
Insights across 245 managers identified gaps
Highlighted performance variations between teams, helping leaders scale effective practices across the organization.
The bottom line: Aujan deployed CultureMonkey's employee survey platform across a global workforce, achieving 86.2% participation and capturing 41,000+ data points. What started as a survey rollout became a scalable foundation for continuous listening and faster decision-making across regions.
Move beyond one-off surveys to continuous, global listening
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